The annual Black History observance acts as a gauge of the prevailing political atmosphere, so in what ways can we modernize it?

We are in Black History Month in the United Kingdom, and it feels like it’s time for a rethink. Throughout its history, an celebration that started out as a celebration and reminder of history, culture and the connections between Black populations worldwide, has adopted a business-like atmosphere, expanding to include events where Black people are compensated to address predominantly white listeners about “unconscious bias” and “allyship”. The 2020s Black Lives Matter protests generated a rise in the industry of showcasing anti-racist commitment. However, that period has concluded. The surge has crested, leaving a sort of hollowed out legacy of what promoting consciousness is for.

The History of Black History Month

Initially celebrated in the US and Canada, Black History Month was established in 1962 as a week dedicated to Negro history by African American historian Carter G. Woodson with a week of celebration and reflection in the second week of February. Black History Month developed from this campaign and was officially launched in 1970. Now it is celebrated not only in the US and Canada in February, but also in the tenth month in the Britain, the Federal Republic of Germany, Éire and the Netherlands.

The observance has transformed since those days, giving reduced attention to the histories of colonial slavery and civil rights battles, and greater focus on prominent Black figures in public life, creative fields, and advocacy, and broadly celebrating the impact Black people have made to shape the country. It is in learning environments where Black History Month is most regularly observed, with lectures and artistic activities. But the way the observance is commemorated is a manifestation of the contemporary political context. How it evolves is a instructive case in how co-option leads to erosion: the reshaping of Black History Month has stymied the purpose of it, which is to tackle systemic and institutional racism.


A Disconcerting Period

Few things illustrate how critical it is to reconsider Black History Month as much as the current time in which it falls this year. In the Britain, a resurgent right in the shape of the Reform organization is leading the polls. In the summer we observed the largest far-right rally in British history. the Conservative leader, the person of color at the helm of the right-wing political group, is a firm opponent of the racial justice movement, and we are in a position where a legislator feels emboldened to state that “not seeing any white faces” in certain urban areas is a reason for concern. At the same time, far-right parties are expanding in Europe as a whole.

In the America, a colossal assault against diversity initiatives and positive discrimination has been carried, often successfully, to the top legal institutions of the country. A effort to scrub the history of people of color and legacy from the archives is ongoing. One of the former president's initial presidential directives targeted the institution dedicated to Black heritage, and the renowned cultural organization, alleging that they of a coordinated and broad attempt to change the national past” by portraying America “as naturally discriminatory”.

Against this backdrop, the celebration symbolises how minimally it can be impactful if it is limited to either dutiful corporate observances, or stripped of political content celebrations of contributions in the past, rather than challenging the realities of the present. It also demonstrates how its limited duration means that it is disconnected from the more extensive continuous action that is needed. A university professor, a professor at a learning establishment, articulated it most accurately when she raised concerns about the short-term symbolic gestures of the month. “The difficulty with embracing a superficial method”, she stated, “is that it often means that Black History Month turns into a fleeting performance rather than a agent of progress.”


Reconsidering, Not Discarding

Figuring out how to adjust, modify and expand actions for equal rights and acknowledgment in such moments of dejection and worry is a treacherous thing. There is a urge to just discontinue observances such as Black History Month entirely, assuming they are simply not fit for purpose, or are vestiges of an time that has been ineffective.

Yet, in spite of all this, Black History Month, and in fact the complete comprehensive structure and heritage of racial movements – grassroots Black Lives Matter organisations, inclusion and equity efforts, and yes, even those talks to businesses – form an infrastructure that a significant effort has been invested in. It is there not merely to decline as the situation evolves (and in fact, deteriorates), but to be a dynamic entity.

So what would a fresh vibrant Black History Month look like? Well, first, it would be not just one concentrated month: something that is spread out across all seasons (as certain organizations are already starting to implement), elements of its material (particularly around historic Black characters) included in academic syllabi. It would also be a era that does not evade politics, and allows opportunity for citizens, particularly young people, to air their fears and experiences. What value has basic knowledge of the history when it ignores the current situation of far-right rallies in the street? Establishments who observe it should not be comforted with the passive language of implicit prejudice and alertness to minor insults, but confronted with the risks that impact society if fight against prejudice is not approached earnestly. To summarize, Black History Month should be made current, pressing, and responsive. Maybe an total re-identification is in order – Present-Day African Heritage Celebration.

Angela Hayes
Angela Hayes

Digital marketing strategist with 8 years of experience helping brands grow online.